Yo, gen-zciety and denim enthusiasts, the fashion cosmos just aligned in the raddest way. KENZO, the iconic Parisian-Japanese brand, and the quintessential American denim giant, Levi’s®, are giving us all the feels with their Fall 2023 capsule collection. And guess what? It’s the first-ever under the genius mind of Nigo at KENZO.
“KENZO X LEVI’S®: an authentic denim wardrobe suspended between the traditions and innovations of East and West.” Read that again. And let it sink.
The collection, co-designed by Nigo and Levi’s®, seamlessly sews together the storied Japanese dressmaking artistry with the rugged, bold American workwear. A nod to KENZO’s Artistic Director’s legacy. This ultimate blend is not just any fashion moment, it’s a fusion of two fashion titans to create a denim-centric proposal for both women and men.
For those of you who are wondering about the inspo behind this collection, it’s all in the details. Nigo, the mastermind at KENZO, isn’t just about that contemporary fashion life. Homeboy’s got a vast collection of vintage clothing, specifically a ton of OG Levi Strauss & Co. pieces that have seen cowboy boots and miner’s lamps. Nigo’s denim love story intertwines perfectly with Kenzo Takada’s vision. If you didn’t know, Kenzo was all about that denim life, sparking the KENZO JEANS line back in ’86. All this love, history, and fashion DNA is why KENZO and Levi’s® are legit the power collab we never knew we needed.
If you’re already scrolling for that “add to cart” button, hold up a sec. The collection flaunts about twenty garments and accessories. And, oh, the cherry on top? It’s primarily made from Kaihara – that’s premium Japanese denim for y’all.
The campaign? Pure aesthetic brilliance. Nigo tapped into the expertise of Japanese filmmaker Umi Ishihara. Think: a cinematic delight shot amidst the breathtaking Kyoto, in two dreamy sansou mountain villas. And with Ryu Ika’s photography skills in the mix, showcasing models like Abas Abdirazaq and Hayato, it’s not just a fashion shoot, it’s a vibe.
Starting from 4 October 2023, gear up to elevate your wardrobe game. The collection will be available in KENZO boutiques worldwide, select Levi’s® joints, and KENZO partner stores.