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Rihanna Turns Up the Heat with Savage X Fenty’s Valentine’s Day Collection

January 21, 2025

January 21, 2025

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Ready to spice things up this love month? Here’s the perfect fit for a spicy, steamy V-Day!

Just like that, January is almost over, and you know what that means—it’s time for the most anticipated month of love. And what better way to make hearts race than slipping into something irresistibly sexy and seductive?

Savage X Fenty’s newest Loveline Collection has got you covered—or should we say, barely covered? (Because let’s face it, this is lingerie at its finest.)

This Valentine’s Day, Rihanna herself—singer, actress, business mogul, and now Cupid—has your back. The Savage X Fenty Love Your Way campaign is all about celebrating love in all its forms, featuring a lineup of sultry intimates, playful sleepwear, cozy loungewear, and enticing accessories that are guaranteed to bring the heat this love season.

Get Ready to Sizzle in the Loveline Collection

The brand’s Love Your Way campaign champions love in its boldest, most unapologetic forms. With a lineup of daring intimates, luxurious sleepwear, chic loungewear, and playful accessories, this is your ultimate Valentine’s Day collection—perfect for surprising your lover or treating yourself to a spicy little confidence boost.

In such a killer outfit, this season, Rihanna takes on the role of a modern-day sexy Cupid. She stuns in the Loveline Satin Balconette Bra with sheer red mesh cups, playfully paired with cheeky Satin Heart Pasties. Completing the look, the Loveline Lace Brazilian Knickers and Satin Suspender Belt add an extra layer of allure, while white ankle socks, sleek black pumps, and a flaming pink rose bow and arrow bring the fantasy to life. Ah, such a baddie!

And Rihanna isn’t the only one heating things up—Love Island stars Serena Page and Kordell Beckham, TikTok-famous sisters Hayley and Jules LeBlanc, and models Jade Gordon, Minami Gessel, and Noni Cyngor join her to showcase the collection. Together, they celebrate love in its diverse expressions, reminding us that there’s no wrong way to love—or to dress for it.

The Loveline Collection offers something for everyone, from sultry lace bodysuits and satin slips to cozy robes, sweatshirts, and sleep sets. Whether you’re slipping into an itty-bitty thong or lounging in plush loungewear, this collection has all the options to match your unique love language. The designs cater to every style and size, featuring soft pinks, timeless black, delicate florals, and, of course, bold Valentine’s red.

Savage X Fenty’s campaign highlights the beauty of different kinds of love—eros (romantic love), philia (family and friends), and philautia (self-love). As Rihanna herself puts it: “Valentine’s Day is a time to celebrate love in all its forms. At Savage X Fenty, we’re all about embracing love in every way and creating products that let people feel confident while doing so.”

This is your sign to make 2025 your sexiest Valentine’s Day yet. Whether it’s a romantic night in, a solo self-care evening, or a celebration with your besties, the Loveline Collection has everything you need to feel confident, empowered, and undeniably hot.Head to savagex.com to explore the standout pieces. Whatever kind of love you’re celebrating, let this Valentine’s Day be unforgettable—filled with passion, confidence, and maybe even a little mischief. Because why not?

Cover image credit: Rihanna | Fenty

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