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Love, Bonito Opens Newest Branch in Singapore at Waterway Point

December 2, 2022

December 2, 2022

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Still can’t figure out what to wear for the holiday season? Check out the trendiest fashion drops at the newly-opened Love, Bonito Store and join the exciting activities waiting for you!

This December, Singapore’s beloved popular fashion brand, Love, Bonito wraps up the year with a bang as it opens its sixth store in Singapore at Waterway Point. Like the rest of its outlets around the island city-state, the outlet also boasts a holistic assortment of the latest and trendiest fashion drops that aims to grow with and engage the Love, Bonito community living in the northeast part of the region. By opening this space, Love, Bonito hopes to strengthen bonds among families and working adults, as well as provide the younger generation a common space for them to be themselves.

Starting December 2, everyone is welcome to visit Love, Bonito’s Waterway Point branch and enjoy the exciting in-store activities hosted by the brand. You are free to check out the branch’s family-friendly and mystical Enchanted Garden pop-up which is located at the Atrium Space near the West Wing entrance of the mall.

According to the VP of Retail and Country Director at Love, Bonito, Yilyn Tan, “Alongside the continuous optimization of our online experience, we’re always looking to expand our omnichannel presence by opening more brick-and-mortar stores both locally and globally. With the rebound in offline retail and growing consumer preferences to experience products in-person, our sixth store in Waterway Point serves as destination for the family-oriented go-getter, due to a large percentage of mall-goers being families and female shoppers.” She added that they are confident that Love, Bonito will deliver a refreshing shopping experience for families, and women across all stages and moments of their journeys.

A Fashion Destination for the Family-Oriented Go-Getter

Strategically located to be a stone’s throw away from the Punggol MRT/LRT station and bus interchange, the 3,500 sq ft store offers a wide range of collections that can appeal to young families and ladies from all walks of life.

Rooted in the brand’s commitment to creating thoughtful designs for every vital milestone, the store offers collections such as The Staples, LYLAS: Bridesmaid, Embrace: Maternity, and its recently launched activewear line, cheak, which comes in exclusive Love, Bonito colors (fern, wink, blush, and the upcoming Festive Collection).

Love, Bonito’s newest branch brings in the familiar and classic modern design elements of the fashion-forward retail space, including its first SG store featuring fitting rooms with swing doors to give you that much-needed privacy and comfort as you try on those pieces that sure look good on you.

The Enchanted Garden at Waterway Point’s Atrium Space

Aside from the latest fashion collection, the store also hosts the Love, Bonito Enchanted Garden, which comprises miniature landscaping inspired by the lush greenery and beautiful water frontage of the Punggol Waterway Park. Recreating this scene realizes the brand’s vision of launching a new store where families and women of all ages will find delight in every piece created to match every milestone – from mummy twinning outfits to everyday staple pieces, bridesmaid collections, and maternity styles.

The first 500 visitors of Love, Bonito’s store in Waterway Point who post a photo on Instagram and tag @lovebonitosg, hashtag #LBEnchantedGarden from November 28 to December 4 are entitled to a $10 Love, Bonito gift card. To redeem, simply present the social media post to any Love, Bonito staff between 12 pm to 8 pm at the Waterway Point’s Atrium Space.

Making the experience even more memorable, Love, Bonito partnered with Tiong Bahru Bakery to reward customers with delightful treats! Yes, you’ve read it right. The first 300 customers at Tiong Bahru Bakery Waterway Point (#01-66) will be able to redeem a $5 Love, Bonito gift card and 10% off All Day Dining vouchers from Tiong Bahru Bakery when they flash @lovebonitosg’s Instagram post (published on December 1) to the staff onsite. Important note: no purchase is required.

Other Exciting Activities to Look Forward to During the In-Store Opening Activation of Love, Bonito

Making it more engaging for families and friends visiting Love, Bonito at Waterway Park, the store has prepared an exciting list of activities from December 2 to 11. Make sure to mark your calendars for the following:

  • Kids Drop-Off Corner

Mummies, we all know how you want to shop peacefully. That’s why Love, Bonito has prepared a special kids drop-off corner that can keep your children engaged with a picnic basket, some coloring activities, and reading time with the fashion brand’s first children’s storybook, Lili the Lioness & Friends on the carpets and cushions provided. Now, you can shop all you want without having to worry about your kids!

  • Kakkow x Love, Bonito Chocolate Bonbons

Great for your garden party munch, Love, Bonito, and Kakkow are now offering shoppers a co-branded treat box for a minimum spend of $100 at Love, Bonito’s Waterway Point store. The artisanal chocolate brand co-founded by the winner of MasterChef Singapore Season 2, Chef Derek Cheong, specially made and delicately hand-painted chocolates that feature vibrant colors that represent the feminine palettes of Love, Bonito.

The delicious goodness inside the box comes in Pistachio Lime Green, Miso & Genmaicha, and Burnt Vanilla & Cookies varieties.

  • Love In A Bottle x Love, Bonito Terrarium

Bring your mini Love, Bonito Enchanted Garden by getting all creative and crafting it yourself! With a minimum spend of $120 at Love, Bonito’s Waterway Point store, you can already build your terrarium with the exclusive DIY kit available. Each kit comes with a 500ml glass bottle with lid, bottom drainage grave, terrarium mix soil, decorative colorful sand, assorted colorful fittonia plant, working tools (like chopsticks and spoon), Totoro figurine (comes in 4-5 varieties), and paper carry bag.

  • Love, Bonito’s In-Store Photo Booth

Yes, you can now update your Instagram feed and grab a photo with the Love, Bonito Enchanted Garden backdrop that comes with floral monograms.

  • Gold LBCommunity + members Exclusive

Gold LBCommunity member? Well, get an exclusive $5 Love, Bonito gift card and jewelry case with any purchase in-store, with no minimum amount spent required.

Love, Bonito Opens Newest Branch in Singapore at Waterway Point

Get Ready for the Holiday Season as Love, Bonito’s Festive 2022 Collection Brightens Up the Mood

Rejoice and feel the magic of the holiday season as Love, Bonito features its festive year-end 80-piece collection of cozy knits, elegant dresses, and rompers, along with its For Every Holiday Mood campaign, starting November 28. If you’re still undecided about how to level up your style this Christmas season, look into the curated looks from notable fashion inspirations, including Singaporean co-founder Rachel Lim, TV host and entrepreneur Grace Chan, Bling Empire star and producer Kelly Mi Li, and actress and entrepreneur Sofia Andres.

Don’t forget to clear up your schedule and visit Love, Bonito’s sixth store in Singapore at #01-55A of Waterway Point, 83 Punggol Central, Singapore 828761. The branch is open daily from 11 am to 10 pm. Prices for apparel range from $33.90 to $115.00.

Stay stylish and slay the holiday season!

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