In a delightful fusion of local heritage and global brand prowess, adidas Singapore and Ya Kun Kaya Toast have teamed up to “Raise A Toast!” for Singapore’s 59th National Day. This unique collaboration combines Ya Kun’s beloved traditional breakfast items with adidas’ iconic sport and style, creating a collection that perfectly embodies modern nostalgia.
A Modern-Nostalgic Collection
Starting from July 29, fans can get their hands on the exclusive MakerLab collection of shoe charms and enamel pins inspired by Ya Kun’s classic set meals, available at select adidas stores. This special line includes vinyl heat-press graphic tees, hoodies, and accessories, featuring sporty taglines designed to inspire and uplift.
The collection’s pricing is set at $59 for the graphic tees and $10 for the charms and pins. For those seeking the cosiest of outfits, limited-edition hoodies will be available through the Ya Kun ‘Cherish’ app. Fans should also keep an eye on Ya Kun’s Instagram for a chance to win these exclusive hoodies in upcoming giveaways.
Exclusive National Day Celebrations and Offers
On August 9, adidas invites all adiClub members to join the National Day celebrations at the adidas Brand Centre Orchard. From 1-8 PM, 590 complimentary cups of Ya Kun beverages and 200 durian Swiss rolls will be distributed to adiClub members with any purchase, while supplies last.
Starting August 3, shoppers can redeem an adidas x Ya Kun Kaya Toast Tin Lunch Box or Enamel Mug with a minimum spend at participating adidas stores and online. These items can also be exchanged for adiClub points beginning August 9, with the Enamel Mug available for $120 or 3,500 adiClub points and the Tin Lunch Box for $159 or 5,900 adiClub points.
