December 10, 2022 The voice of all eras.

Miniso x Disney series achieves excellent sales performance in Singapore

September 13, 2020

September 13, 2020

Sharing is caring!

MINISO Singapore launched new Disney co-branded products in August 2020. The Mickey series has achieved tremendous sales performance in Singapore despite the restrictions on shopping malls due to the global pandemic situation. One of the store’s sales has increased by 300%, and the upward trend continued the next day, with performance reaching 7-8 times the usual.

MINISO is a lifestyle product retailer that offers high-quality household goods, cosmetics, and food at affordable prices. It has opened more than 4,200 stores in over 80 countries and regions since 2013, including the US, UK, Canada, Australia, Spain, UAE, India, and Mexico.

Photo credit: Disney.sg

The success of the MINISO-DISNEY collaboration since 2019 in China has transpired into sales performance growth. After achieving an excellent product reputation, Disney has full confidence in this series’ sales in MINISO stores worldwide. The joint product development has opened up permission to cooperate with MINISO stores in global markets.

Three MINISO stores in Singapore were selected for the initial launch. Products included Mickey, Minnie, Donald Duck, Winnie-the-Pooh, and other classic and cute animated merchandise, with more than 200 SKUs.

The products covered multiple homes and living furniture categories, with prices ranging from 4.9 SGD-7.9 SGD. MINISO guarantees to offer genuine, high-quality, and affordable Mickey x MINISO items across their multiple outlets throughout the world.

Photo credit: Disney.sg

MINISO has always been on top of their game as they adhere to a cost-effective product strategy. One of their key strengths is offering genuine IP products with lower prices to global customers. With its trendy design and cost-effective prices, MINISO has won the love of the Gen-Zciety.

Related Posts

Get Transported to Winter Wonderland this Holiday Season with Ice Magic: The Great Fantasy on Ice!

December 6, 2022

December 6, 2022

Swap your tropical summer wear for comfy coats, hats, and gloves for one month as Singapore’s Bayfront Event Space turns...

It’s Here! BTS Leader RM Drops First Solo Album “Indigo”

December 6, 2022

December 6, 2022

Along with his solo debut, RM also releases a beautiful music video for Wild Flower, a track he made with...

Gen-Z Beauty: The New Norm

December 5, 2022

December 5, 2022

The concept of beauty is evolving. It is no longer confined to a single, static idea attributed to a specific...

Love, Bonito Opens Newest Branch in Singapore at Waterway Point

December 2, 2022

December 2, 2022

Still can’t figure out what to wear for the holiday season? Check out the trendiest fashion drops at the newly-opened...

Bring Back Childhood Memories with Doraemon Exhibition at the National Museum of Singapore

December 1, 2022

December 1, 2022

This is the first time that the exhibition is held outside Japan. Make the most of this once-in-a-lifetime opportunity and...

Music Industry’s Bests Compete Once Again for Grammy Awards 2023: See Full List of Nominees

November 29, 2022

November 29, 2022

Beyoncé leads the nomination with nine nods while her husband Jay-Z lands with five nods. They now share the record...

LOOK: ‘Everything Everywhere All At Once’ Leads the Film Independent Spirit Awards

November 29, 2022

November 29, 2022

With eight nominations, the multiverse-hopping adventure film leads the nomination followed by Tar, Aftersun, Women Talking, and Bones and All....

Singaporean Fans, Get Ready: Harry Styles is Performing at the National Stadium this March!

November 28, 2022

November 28, 2022

The Grammy Award winner extends his “Love On Tour” concert in Asia – with shows in Bangkok, Manila, Seoul, Tokyo,...

American Psychological Thriller ‘You’ Season 4 is Coming to Netflix in Two Parts this 2023!

November 28, 2022

November 28, 2022

Get ready for another unnerving and twisted set of events as You Season 4 makes a premier earlier than expected...

See Who Dominated the American Music Awards 2022

November 24, 2022

November 24, 2022

Unexpectedly, Taylor Swift made an appearance and bagged none other than the most coveted Artist of the Year award. The...

BTS’s Jungkook Dominates iTunes Charts, Now Releases MV for Official World Cup Song “Dreamers”

November 24, 2022

November 24, 2022

The K-pop idol group BTS member dropped the video accompanying his new single, which was filmed alongside local artist Fahad...

FashionCONNECTS Brings Together Singaporean and Asian Creatives in a Two-Week Long Celebration of Conscious and Inclusive Asian Fashion

November 22, 2022

November 22, 2022

Engage in meaningful conversations and join the series of exciting and socially conscious fashion showcases that promote eco-conscious and cruelty-free...

‘A Universal Christmas’ Returns to Universal Studios Singapore with Spectacular Performances and Festive Fanfare!

November 21, 2022

November 21, 2022

Enjoy the holiday season with Santa’s Spectacular Circus, featuring the merriest parade, special live circus acts, acrobats, meet and greets,...

MCM Celebrates Tweety’s 80th Anniversary with a Playful Collection of Ready-to-Wear and Accessories

November 21, 2022

November 21, 2022

The global rollout of the Looney Tunes x MCM Collection is accompanied by special pop-up and pop-in stores in Singapore...

Levi’s® ‘Buy Better, Wear Longer’ Campaign Inspires Commitment Towards Sustainability

November 18, 2022

November 18, 2022

The brand’s latest campaign encourages consumers to love their jeans for decades, not seasons. Levi’s® has recently launched the latest...